You probably don’t know us (yet), but we know about you. Every recipient of this email has inspired and shaped us in various ways on our journey so far. So although we are sorry to intrude in your inbox like this, we hope you take the time to read about who we are, and come to understand your part in our story.
What is woowoo?
Firstly, to understand what we do, you have to understand what a woowoo is:
woowoo [hype/awesome/rad/gnarly] - something you do that gets you so excited that you can’t help but do a little dance, sing, or scream woowooooo.
Sources have likened it to the feeling you get when you complete something and think "‘wow, that was fucking awesome’, but at an elevated level.
FYI, woowoo can also be used to describe a person, an activity and a state of mind, it’s not just a feeling.
It’s whatever gets you excited.
So from this, our idea was born. woowoo focuses on two main areas (for now): stories & services.
Stories - we want to share real stories about people living their woowoo. And we want to inspire more people to live their lives to the fullest and try new things - whatever that may look like. It’ll be a library of adventures and people doing their thing.
Services - as part of our own woo journey, we want to offer photo, video and creative services to people like you and the events you take part in. You can book us in to capture your event and tell your story - all woowoos should be celebrated.
Who are we?
We’re quite alike, so to not get us confused, here are the quick facts:
Alex:
Likes: bikes, photography, pushing his limits, cheesy but inspiring dramatic sport videos.
What makes him woo: movement, by bike or train. New trails with new views. Early mornings. Packed lunches. Long days. Anything not-routine.
Rebecca:
Likes: stories, flat paths on hikes, adventure snacks, loud singing in the car.
What makes her woo: anything blue. The ocean, lakes, rivers, blue skies, when the snow on a mountain top is so white it looks blue. Hiking, roadtripping, swimming, taking photos - she’s in.
How can you get involved?
Talk to us.
You heard us, we believe everyone is chasing a woowoo. What’s yours? We want to hear about it.
Talk to your friends about us.
Word of mouth is the best form of marketing. We’re still small but we have big hopes and dreams. Any support in helping us build our community would be appreciated. Chances are if you like them, we will probably like them too :D
Talk about your friends to us.
Okay, so maybe you don’t think your woowoo is worth sharing but you must have a friend/colleague/family member who inspires you. Tell us about them.
5. Subscribe to our monthly newsletter.
No, we’re not trying to sell you something, we just want to get you excited to go out there and your thing. Find out about what we’ve been up to and what members of our community are up to - we will send you last month’s as a teaser.
If you’ve made it this far, thank you. We hope you enjoyed getting to know a bit more about woowoo. As mentioned, we chose you for a reason, so if you’re keen we’d love to hear more from you - you can always contact us at hello@dowoowoo.com.
Now get out there and do something that makes you woo!
(after you’ve told everyone about us and subscribed to our newsletter)